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"We can't solve
problems by using the same kind of thinking we used when we created
them."
- Albert Einstein
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More on the history of how
we got where we are - environmentally speaking.
Birth
of the EPA. |
We
created our dilemma with the Industrial Revolution. We mass produced
goods; they became less and less expensive; more convenient; and
disposable was the word of the day. Since the paper plate and plastic forks hit the mass
market in the 1960s, our waste generation has gown by leaps and
bounds. We have been a disposable society since then. We have changed
from a more rural existence where we made our clothes, raised animals
for food and grew and canned our own veggies - to one where we buy
everything we consume - food, clothing, electronics, etc. Add
population changes at an exponential increase and consumption begins
to exceed sustainability.
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Planned Obsolescence is an
example of how we have to change our thinking. Electronics, as an example, need
to become repairable again. We don't repair things anymore - we just
toss it and go get a new one.
Companies jump to manufacture the latest gizmos with the latest technological
advances without much forethought to transitions or outdated equipment. Take Back
programs are now in vogue. But how about making these items simply last longer?
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Change the way you think and
act. Consumerism is the other
side of the coin. Economic results from the second quarter of 2007 show soft
goods were 20.5% of our personal consumption. Durable goods were only 7.8%. Soft
goods are those intended for one use or less than three years of operation. Our economy depends on people spending money
for goods and services. Perhaps the shift should be toward more durable goods
and away from soft goods. We can't do without soft goods though, they include
food and surgical supplies!
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